6 components of a functional and successful logo 1. TIMELESS DESIGN The number one aim for a logo is to keep it as timeless as possible. Not only does this…
The first steps to getting ‘digital’ for start-ups Guest Post written by Lisa Jaffe You’ve got an idea and you’re running with it – awesome, but what next? Today we…
How to start using PR to grow your business Guest Post by Susie Campbell from Hullabaloo PR PR is an amazing tool to support your brand; not only can PR…
More than a logo: 6 steps to creating a strong foundation for your business brand. The key to building a long-lasting and successful brand is knowing your brand foundations from…
How do I rebrand?Your re-branding Plan! “So, how do I re-brand my business?” is a question I am faced with quite often! There are many ways as to how you…
Business identity checklist Whether you are online or offline, new or existing business – there is so much more to your business’ identity than a logo. While having a logo…
What is the difference between a brand and a brand identity? Question asked by Kate Toon from The Clever Copywriting School Hands up who created a logo (or had a…
Below the surface of your brand Article by Philip VanDusen of Verhaal Brand Design, on branding and customer experience. Shared with full permission from the author. Remus 6000 spends most…
Building the best foundations for your branding. Everyone wants the best brand identity outcome for their business, and this can be achieved by doing some simple research and getting the…
Brand identity explained The term ‘brand identity’ is best defined as the tangible aspects of your branding that appeals to your senses. ” You can see it, touch it, hold…
I love my brand, but my brand does not fit. Guest post written by Christine Thatcher at Design to Delight. I’ve often heard good branding compared to the perfect outfit….
What is the costs and processes associated with creating a logo design? Why do some designers charge so much for a logo – what effort goes into it apart from…
Should I re-brand? What do you need to consider when you are updating your logo? Question asked by Anne Maybus of www.cleverstreak.com Deciding to update your logo and branding is…
Budget branding ideas What are some low-cost ways to reinforce your brand identity?Question asked by Angela Denly http://angeladenly.com.au Embroidered clothing Okay, so embroidery can be expensive if you are ordering the…
5 common branding mistakes which could cost you money. Everyone makes mistakes, but some mistakes can end up costing you hundreds, sometimes thousands of dollars. Here are 5 mistakes business…
What is the purpose of a logo and why do I need one? Question asked by Kate Toon, copywritingschool.com.au In the words of David Airey, “A logoless company is a faceless…
B in my bonnet: Top 10 branding tips WRITTEN BY NICOLE LEEDHAM OF BLACK COFFEE COMMUNICATIONARTICLE REPUBLISHED WITH FULL PERMISSION FROM AUTHOR Every where I go on Facebook, there seems to…
File extensions used in graphic design – what they are and what you can do with them! When a design is complete, particularly a logo, it is important to save…
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