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White with one logo design

Project Case Study: White With One Interior Design

Rebrand of the ‘White With One Interior Design’ Identity. Sharon Parker is the owner and head interior designer of White With One Interior Design, based in the suburb of Newport,…

How to create a strong brand

How to create a strong brand

More than a logo: 6 steps to creating a strong foundation for your business brand. The key to building a long-lasting and successful brand is knowing your brand foundations from…

design and brand manifesto - Studio: Tiffany Gouge

Brand Manifesto

Studio: Tiffany Gouge’s manifestoof design and branding ■ Design is the beginning and it should never end. ■ Without visual identity, your business has no face, no smile, no way…

Brand Injection Logo

Project Case Study: Brand Injection Re-brand

Brand alignment of Brand Injection Amanda is a copywriter and owner of Brand Injection, based in Lake Macquarie, NSW. Amanda already had an existing logo and identity, but recently decided…

The new logo design, UI and business cards for Tea and Copy

Project Case Study: Tea and Copy

Identity Rebrand of Tea and Copy Alicia Kacar is a freelance copywriter and founder of Tea and Copy based in Melbourne. Alicia was referred to me by a few business…

Marksman Design Co Logo

Project Case Study: Marksman Design Co Rebrand

Identity Rebrand of Marksman Design Co Marksman Design Co is a bespoke, high-end craftsman based in Molong NSW. Marksman Design Co specialises in handcrafted, architectural fabrication and automatic gates. Alysha…

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Your re-branding plan

How do I rebrand?Your re-branding Plan! “So, how do I re-brand my business?” is a question I am faced with quite often! There are many ways as to how you…

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Corporate Branding Checklist

Business identity checklist Whether you are online or offline, new or existing business – there is so much more to your business’ identity than a logo. While having a logo…

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How to create a signature on Outlook

Tutorial: Create a branded email signature for Outlook, using Microsoft Word For this tutorial, I will be showing you how to create an email signature for outlook, using Microsoft Word….

Logo sketches on a desk

Brand vs Brand Identity

What is the difference between a brand and a brand identity? Question asked by Kate Toon from The Clever Copywriting School Hands up who created a logo (or had a…

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The essential end of financial year branding checklist

EOFY business branding checklist As the End of Financial Year (EOFY) is fast approaching, now is the time to get your business branding in order so you can kick off…

PWM advice, insurance and lending

Project Case Study – PWM Re-brand

Identity re-brand of PWM Advice Darren Tindall is the director of PWM, a local orange business who provides advice, insurance and lending to their clients. Darren approached me about working…

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Top 5 tips for text design

The Beginner guide for text layout and print design I see you there. Sitting deflated and red-eyed, staring at your computer screen and the piles of text before you. The…

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Sunken Treasure

Below the surface of your brand Article by Philip VanDusen of Verhaal Brand Design, on branding and customer experience. Shared with full permission from the author. Remus 6000 spends most…

copyright

Design Copyright in Australia

Graphic Design Copyright laws in Australia Far too many businesses fail to understand copyright issues when it comes to using graphics. More and more frequently, businesses are using images taken…

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Graphic Design Basics

The elements and principles of graphic design Everyone loves a good DIY project and thanks to websites like Pinterest, DIY has become popular among many in a bid to save money.  But…

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How to get the best branding outcomes for your business

Building the best foundations for your branding. Everyone wants the best brand identity outcome for their business, and this can be achieved by doing some simple research and getting the…

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What is a brand identity?

Brand identity explained The term ‘brand identity’ is best defined as the tangible aspects of your branding that appeals to your senses. ” You can see it, touch it, hold…

Lauren Clemett

Branding Interview with Lauren Clemett

“Be you, be unique, be totally authentic and real” – Award Winning personal branding specialist, Lauren Clement shares the inside scoop on her brand. Introduce yourself! Who are you and what…

Kate Toon

Branding Interview with Kate Toon

“Dodgy design, like typo-ridden copy, doesn’t make a great first impression on new customers” In this interview, I asked Kate Toon, award-winning SEO copywriter and SEO consultant all about her branding and…

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