Far too many businesses fail to understand copyright issues when it comes to using graphics. More and more frequently, businesses are using images taken from the internet and either replicating them or using them as their own. Facebook pages are one of the most frequently used mediums displaying this illegal behavior. This seemingly innocent and […]
About Tiffany Gouge
Hi! I’m Tiffany, the creative brains behind the creative design lab that is Studio: Tiffany Gouge. I am not just a graphic designer, I create brands. Branding is key to the success of any business and not least visual branding, which plays a crucial part in your overall brand.
Based in Orange, I have spent over a decade immersed in print and publications, SME branding and design with projects including logos, packaging, brochures and more to over 300 brands across Australia and further afield.
Your brand is my passion.
Darren Tindall is the director of PWM, a local orange business who provides advice, insurance and lending to their clients. Darren approached me about working on a re-brand for his business because he felt he has outgrown his name and current identity. I sat down with Darren and we discussed his future business plans and […]
Everyone loves a good DIY project and thanks to websites like Pinterest, DIY has become popular among many in a bid to save money. But it’s not only DIY savings in the household that is on the increase, this trend has also made it’s way onto the business scene, with many business owners turning to DIY in-house, as […]
Everyone wants the best brand identity outcome for their business, and this can be achieved by doing some simple research and getting the basics down before taking the leap! Define your target market There is no use having a fantastic identity, if you do not have a market to present it too! All of your […]
What is a brand identity? “ A Brand identity is tangible and appeals to the senses. You can see it, touch it, hold it, wear it, watch it move. Brand identity fuels recognition, amplifies differentiation, and makes big ideas and meaning accessible. Brand identity takes disparate elements and unifies them into whole systems.” Alina Wheeler […]
I see you there. Sitting deflated and red eyed, staring at your computer screen and the piles of text before you. The words ‘What the hell am i doing, i need a glass of wine” cross your lips a few times. You have no idea where to start. If only your copy will design itself. I know […]
“Invest in branding upfront. Write your style guide down, even if it’s just you, and keep to the rules.” In this interview, i asked Annaliese of Honeybell Waterwear all about her branding and what makes it tick! Introduce yourself! Who are you and what do you do? Want to become the CEO of a fashion label? […]
“Try a little of everything until you find what works for you and don’t take too long to work it out because nobody else is going to tell you.” In this interview, i asked Antonette of Little Innoscents, Organic Baby Skincare all about her branding and what makes it tick! Introduce yourself! Who are you […]
“Be you, be unique, be totally authentic and real.” In this interview, i asked Lauren Clemett, Award Winning Personal branding Specialist all about her branding and what makes it tick! Introduce yourself! Who are you and what do you do? Hi I’m, Lauren Clemett, Award Winning Personal branding Specialist, with over 25 years experience inside World leading […]
“Dodgy design, like typo-ridden copy, doesn’t make a great first impression on new customers” In this interview, i asked Kate Toon, award-winning SEO copywriter and SEO consultant all about her branding and what makes it tick! Introduce yourself! Who are you and what do you do? I’m an award-winning SEO copywriter and SEO consultant with almost two […]